Loewe Taps Into Your Inner Child With 'My Neighbor Totoro' Collaboration


The celebrated movie My Neighbor Totoro can provide as a a lot-necessary distraction right now, in particular during a week of an normally dreadful information cycle. The uplifting storyline follows two younger sisters who escape the grim truth of their hospitalized mom by checking out a new house and a lush countryside. Together the way, they fulfill magical spirits and befriend the likes of Totoro, a large cuddly bunny. It can be warmhearted escapism at its purest, weaving in journey without plot, unhappiness with joy. It feels oddly important in the course of troubling moments like these.

Now, Loewe is becoming a member of forces with the movie’s director Hayao Miyazaki and Studio Ghibli for a collection that will carry a substantially-desired smile to your facial area. Showcasing imagery from the 1988 animated cult classic, the playful partnership speaks specifically to your inner baby and film buff (who takes place to adore fantastic designer items).

Courtesy of Loewe / Grey SORRENTI

“The connection in between LOEWE and Studio Ghibli is this mutual appreciate of craft and artisanal strategies, expressed in our respective languages.” creative director Jonathan Anderson mentioned in the brand’s press release. Even though Anderson has labored with suppliers like Paula’s Ibiza and various artists, this marks one of Loewe’s most substantial-profile collaborations.

The childlike sensibilities of the motion picture lend by themselves the natural way to Anderson’s whimsical aesthetic. Two icons satisfy in the variety of the Loewe’s Puzzle bag, that includes Totoro splashed along the aspect (Totoro also occurs to be Studio Ghibli’s mascot). Dust bunnies are disclosed in the kind of fluffy pompoms that hold from a leather-based moto jacket and trim a pair of shorts. Intarsia landscapes and landscapes from the film are printed on tote baggage and sweatshirts with the Loewe symbol superimposed on leading.

“The concept is 1 of dreamy serenity and hands-on creativity—of staying at one particular with character and with one’s personal inner child—which is specifically crucial appropriate now and, I imagine, often will be.”

The assortment drops currently on-line at Loewe.com and choose stores nationwide.

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